AI NewsWaveKES 2026 Opens: Samsung and LG Compete With AI in Daily Life and Industry
Key points
- KES 2026 opens at COEX on the 13th
- 500+ companies from 28 countries, through the 16th
- Samsung and LG show AI appliances and data centers
The 57th Korea Electronics Show (KES 2026) opened at COEX in Seoul on the 13th. It runs four days through the 16th, and iNews24 reported that more than 500 companies from 28 countries are taking part in the event hosted by the Ministry of Trade, Industry and Resources. Industry News conveyed the scene on opening day, when Halls A and B at COEX were crowded with visitors in the morning.
On the same day, the Ministry of Trade, Industry and Resources launched "K Connect AI," linking five exhibitions under the theme of AI: the Korea Electronics Show, the Semiconductor Exhibition, Industrial AI Expo, Asia Machinery & Manufacturing Industry Show and Robot World. Digital Daily reported that it links five exhibitions including the Korea Electronics Show, and Newsis reported that a launch ceremony was held at COEX. iNews24 explained that the aim is to promote Korean companies' technology abroad and widen export opportunities by linking the individual shows. EBN reported that the plan is to grow it into an industrial AI business platform.
Samsung Electronics said through its newsroom that it is taking part from the 13th to the 16th and showing products with AI technology in displays, home appliances, mobile and more. Techworld News reported that the experience space covers about 869 square meters (263 pyeong).
LG Electronics put forward "LG Life Layer." EBN reported that it is a set of solutions spanning daily life and industry, including home appliances, mobility, AI data centers, smart factories and robots, and Korea NGO News said it showcased everything from appliance subscriptions and modular housing to AI data center cooling, smart factories and in-vehicle solutions. TheElec noted that the products extend core technologies such as HVAC and motors into AI data centers and physical AI.
Outlets describe the two companies differently. Digital Today called it a "showdown" built around AI appliances and subscription services, IT Chosun called it an "AI competition," and AI Times described it as a contest to catch general visitors' eyes.