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Krafton Launches K-pop AI Character Chat Service Kiff in Korea

AI NewsWave | Nov 2, 2026, 17:11 KST | Based on 8 Korean news reports

Key points

Krafton has launched "Kiff," a K-pop AI character chat service, in Korea, moving to commercialize its AI business. Krafton said it started the service on Nov. 2. Kukmin Ilbo, Digital Daily, iNews24, Digital Today and Inven reported the news.

Kiff is a service that lets users chat about K-pop with characters conceived by the artists themselves. iNews24 wrote that Krafton develops and operates the service. Digital Daily explained that users talk with a character created by the girl group FIFTY FIFTY, expanding Krafton's AI business aimed at K-pop fans. According to Inven, FIFTY FIFTY is the first participating artist and co-created the official character "Wenny."

Inven gave the most detail on how it is used. Inven wrote that Kiff launched in Korea at 2 p.m. on Nov. 2, is available to users 14 and older, and can remember and respond to conversations with users. A day's conversations are recorded as a picture diary. Digital Today introduced Kiff as a service aimed at K-pop fans.

EBN explained that Krafton is widening its business into entertainment and robotics with AI technology accumulated in game development. The same day, Ludo Robotics, Krafton's robotics research subsidiary, unveiled the robot AI system "Ludi 0.2."

Recent developments On the 29th, Digital Daily and IT Chosun reported that Kakao Games and Krafton invested a total of 20 billion won in Eyes Entertainment, an AI content startup led by former Kakao CEO Namkoong Whon. Eyes Entertainment is preparing to release an AI chatbot game messenger it is developing with the funds.

Glossary Character chat is a type of service in which a real person's or fictional character's persona is applied to an AI and users chat with that character.

Sources (in Korean)

Compiled by AI NewsWave from facts confirmed across the Korean reports above. Translated from the Korean version.